Brooke A. Bogdan
Cleveland, OH (44114)
Email: brooke@brookebogdan.com

EDUCATION

Otterbein University
Bachelor of Arts | 2011
Major | Public Relations + Marketing
Minor| Spanish
Cum Laude

Bloc
Part-time Web Development | Apprenticeship
Expected Graduation | April 2018

SKILLS

HTML | CSS | Wordpress | Facebook | Twitter Instagram | Triple Seat | Microsoft Office | Hootsuite | Mailchimp | Veritix
Sharepoint |Adobe Suite | Microsoft Office | Tweetdeck | LinkedIn Sales Navigator | Constant Contact |
Domain and URL Management | Eventbrite | Javascript | Burrelle’s Luce | Meltwater

PR & Digital Marketing Clients

Heck's Cafe Ohio City | Heck's Express | Vantage Financial Group | CTOWN East Bank | Companion Magazine | The Hearing Center

  • Development and implementation of the brand strategy
  • Responsible for writing 18-month PR and digital marketing plan for new mobile dating application
  • Designed and built website
  • Manage a large group of fitness ambassadors with large social media following
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Developing and delivering marketing and communications strategies for the organization
  • Undertake continuous analysis of competitive environment and consumer trends
  • Event planning and local event participation research and coordination
  • Guiding the day to day activities of the marketing team
  • Ensuring that the marketing objectives are implemented by the marketing team
  • Work closely with product management team to define marketing materials and programs

PROFESSIONAL EXPERIENCE

Datefit
Marketing Director | August 2017 - Present

  • Development and implementation of the brand strategy
  • Responsible for writing 18-month PR and digital marketing plan for new mobile dating application
  • Designed and built website
  • Manage a large group of fitness ambassadors with large social media following
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Developing and delivering marketing and communications strategies for the organization
  • Undertake continuous analysis of competitive environment and consumer trends
  • Event planning and local event participation research and coordination
  • Guiding the day to day activities of the marketing team
  • Ensuring that the marketing objectives are implemented by the marketing team
  • Work closely with product management team to define marketing materials and programs

Everyday Health
Freelance Writer | June 2017 – Present

  • Write and edit articles on behalf of Everyday Health for online publishing
  • Communicate with other writers for interviews, article dates, and topics

Pfizer | Nationwide
Patient Panel Spokesperson | July 2016-Present

  • Travel and speak on behalf of Pfizer Pharmaceuticals in order to create better material and content to support the education of patients and their families
  • Represent the Pfizer brand in a professional manner

Studiothink | Cleveland, Ohio
Senior Account Executive & Digital Development Manager | October 2015-Present

  • Implemented digital department of agency and hired to fit needs of clients
  • Oversee and delineate responsibilities to two social and digital media associates
  • Write, manage, and organize digital departments production schedule and prioritize client projects and needs
  • Assist fellow account managers with their clients and client communication
  • Regular attendance of new client onboarding meetings
  • Selling Studiothink services to create sales and business leads
  • Build and manage websites for clients through Squarespace
  • Daily management of accounts that includes client communication, creation and implementation of marketing and PR plans, and writing creative content for social and digital media
  • Effectively work in a team environment to get every aspect of projects completed in order to garner success and promotion of brands
  • Design, implement, and manage email blasts to client’s target audience
  • Plan and execute events of large caliber, i.e. large-scale festival for the City of Avon
  • Manage communication of press and coordinate media placements
  • Write and execute digital and social media plans for a wide range of clients
  • Provide administrative and customer service support to account executives
  • Assist in the day-to-day administration of marketing, public relations and advertising initiatives to attract potential customers and retain existing ones for the agency’s clients
  • Detail-oriented program and project management
  • Attending the needs of the client and continually seeking ways to add value to the client-agency relationship
  • Developed strategic marketing plans for a wide variety of clients
  • Managed social media development and strategy for a wide variety of clients
  • Updated client websites using Wordpress, HTML, CSS, or Javascript as needed

Music Box Supper Club | Cleveland, Ohio
Marketing Manager| October 2014-October 2015

  • Assist the Vice President on daily business tasks
  • Improved sales of the business by over 50% in under a year through marketing and social media efforts
  • Promoted and helped day to day management of ESPN’s live broadcast of ‘First Take’ from venue
  • Responsible for maintenance and design of entire website
  • Build and create web pages for on sale events and shows each week using Wordpress and HTML
  • Working with the press and writing press releases to announce on-sales, special events & venue announcements
  • Working with Adobe Suite programs to design promotional materials and to re-size graphics and pictures
  • Creating and scheduling social media posts on all platforms using Hootsuite
  • Planning and budgeting all social media paid advertising campaigns
  • Responsible for managing a team of promotional employees
  • Respond to and keep track of all company donation requests from non-profits
  • Daily use of Veritix ticketing system to pull lists for mass emails and to run ticket sales reports
  • Design and schedule mass emails for promotional purposes through Mailchimp
  • Creatively assist the Vice President in marketing decisions and projects
  • Work alongside the Program Director to help promote national touring bands and acts
  • Work with the events management department to promote our event services
  • Marketing & promotion of large scale events and concerts
  • Maintain excellent relationships with local journalists, radio and television personnel for press purposes
  • Write new hire ads for the restaurant and company then post them on Craigslist and social media
  • Key contact for agents and managers regarding press, interviews, marketing and promotional materials
  • Large project management, planning and execution

 PR Newswire Cleveland, Ohio
Account Manager + Content Editor| December 2013-October 2014

  • Worked quickly and effectively in a fast pace, agency-like office environment
  • Worked in a team with 6 other individuals to give effective customer service
  • Responsible for maintaining positive client relationships
  • Pitched and presented appropriate sales opportunities daily over the phone
  • Communicated efficiently with marketing firms and departments daily
  • Edited news and press information
  • Wrote and created SEO optimized headline and social media information
  • Write press releases in order to fit AP style
  • Proof read press releases in order to ensure error free copy

Eventfully Yours, LLC | Columbus, Ohio
Marketing and Communications Manager | July 2011-December 2013

  • Maintained all social networking
  • Assisted in the planning, organization and design of highly attended custom events
  • Communicated with media, suppliers and agents regarding advertising opportunities
  • Updated, researched and wrote monthly newsletter
  • Designed and maintained contents on the company’s website
  • Attended numerous networking meetings around the greater Columbus area

Personal Media Ventures

Companion Magazine for IBD

Founder/Editor-In-Chief
October 2013-Present
www.companionibd.com

  • Over 100,000 views all over the world
  • Listed on websites such as Cleveland Clinic and Healthline.com

Fiercely Flared

Founder/Author
April 2013 – present
www.fiercelyflared.wordpress.com // www.brookebogdan.com

  • Wordpress.com & Sqaurespace blog
  • Over 2,000 followers all over the world

Click here to download a PDF version of my resume.